How Product Managers Can Make the Most of Customer Visits
Curiosity about people and their problems is the heart of product management. Fundamentally, a product exists only to solve a customer’s problem. On site visits can provide invaluable insight by...
View ArticleEvaluating a Job Offer: Tips for Product Managers
Congratulations you got the job! But should you take it? Determining whether to take a job offer is a difficult decision. In a bad economy or if you’re eager to leave your current job, it can be...
View ArticleWhy Product Managers Need to Toot Their Own Horn
Product management is one of the most cross functional roles in a company. You work with engineers, developers and designers to build product and also work closely with other stakeholders such as...
View ArticleEarning your “Geek Cred”: Advice for Women in Product Management
““No, we’re not doing that, young lady,” said the head of the development team flatly. “The problem is Sales doesn’t know how to sell the product.” I left the meeting stunned and angry—so angry that I...
View ArticleProduct Manager as Storyteller
There is no clearly defined path to becoming a product manager. When I started, I was a graduate student in history at the University of Michigan. It was the product itself that seduced me—newspaper...
View ArticleSo You’re The First Product Manager?
Congratulations you got the job! And you’re the organization’s very first product manager in a newly created role. Now what? Discover Expectations The first step is to find how what expectations...
View ArticleThe Role of the Product Manager in Technical Debt
Technical debt has become recently become a major topic of discussion in product development and product management worlds. Some believe that technical debt is necessary and even healthy for a...
View ArticleWhat Product Managers Can Learn From Customer Support
What use does a product manager have for great customer support? In short, great customer service helps ensure the success of the product. If you are a product manager, customer support should be one...
View ArticleComing Up With a Great Name for Your Product
There’s no doubt about it. Naming is hard. You want a name that is not only memorable but also reflects the purpose of your product and the personality of your brand. Sometimes, you’ll strike gold...
View ArticleImportance of data (e.g. user metrics, customer voice!) in driving ROI via...
Product Mantra: How do you see the role of product manager evolve in the world of Mobile Apps? Michelle L. Harper: Product Manager or Product Marketer or Both? Product managers need to realize that...
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